It's all about optimization

What are Negabytes?

The size of your website files impacts loading time and bandwidth. If you are concerned about either (and you should be), you'll want to start optimizing your website for low page weights and small file sizes. When you start optimizing your website, take benchmark measurements of how much bandwidth you're using per page view, and the size of all dependent files. Then while you're optimizing, take measurements to see how much you're saving.

Every byte you don't send over the web is a Negabyte.

Negabytes come in two flavours: